Business & Tech

Shop Local at The Avenues' Holiday Walk

An evening of in-store festivities, promotions and food trucks along Melrose Avenue.

Holiday shopping season in West Hollywood will kick into full gear Wednesday evening for the Fourth Annual Holiday Walk, hosted by the city’s art, fashion and design district.

Select businesses along Melrose Avenue, from Robertson to Orlando, are creating special holiday themed parties and events, as well as extending their hours for the evening, beginning at 6 p.m. and lasting until 10 p.m.
                                 
In addition to in-store events at , , , , and more, a number of food trucks, including Nom Nom, Holy Aioli, and Canter’s, will be serving up bites for shoppers.

Don't miss Friends of West Hollywood Elementary's Pop Up Shop in the Viola Park kitchen showroom. A percentage of the sales will benefit the school. 

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Special offers for the evening over at the Fashion Society's pop-up at 8618 Melrose Ave. include cake pops by Sweet E’s Bakeshop and homemade eggnog, plus 20 percent off your entire purchase.

is ringing in the holiday with a toy drive. Customers who bring a toy will receive an in-store discount on items purchased that night. They are also celebrating with cocktails, desserts and a special appearance by Santa.

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The Avenues' holiday shopping celebration, sponsored by Jaguar, is free and open to the public. Metered parking is free after 6 p.m. on Wednesday. Additional parking can be found in the West Hollywood Library Parking Garage at the corner of San Vicente and Melrose.
 
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