The following is a press release from the West Hollywood Marketing & Visitors Bureau.
Once again West Hollywood will be the center of Fashion's Night Out (FNO) in Southern California with prominent in-store events and the official afterparty at The Standard on The Sunset Strip. The global shopping phenomenon will take place this year on Thursday, September 6, 2012.
Home to the West Coast's premier fashion retail locations like 3.1 Phillip Lim, John Varvatos, Christian Louboutin, Stella McCartney, Alberta Ferretti, and Balenciaga, the city will support and host West Hollywood Celebrates Fashion's Night Out 2012.
As the in-store festivities conclude, shoppers are invited to the Second Annual Official Afterparty of West Hollywood Celebrates FNO. This year’s afterparty, complete with DJ, complimentary cocktail hour and photo ops, will be held at The Standard in West Hollywood from 10 p.m. to midnight. Located on The Sunset Strip, The Standard is the perfect backdrop to end an evening celebrating fashion.
WHEN: Thursday, September 6, 2012, 10 p.m. – midnight
WHERE: The Standard (poolside and Cactus Lounge), 8300 Sunset Boulevard, West Hollywood, CA 90069
WHO: The style-makers and fashionistas of FNO - everyone’s invited!
About Fashion’s Night Out
Fashion’s Night Out (FNO) is an unprecedented global initiative originally created in 2009 to celebrate fashion, restore consumer confidence and boost the industry’s economy during the recession. On September 6, 2012, in response to overwhelming demand, Fashion’s Night Out will return to New York City, West Hollywood and over 100 other cities nationwide to highlight fashion and support retail with exciting events that include designer appearances, celebrity guests, fashion shows and musical performances. In the United States, the program is collaboration between American Vogue, the Council of Fashion Designers of America, NYC & Company, and the City of New York. For more information visit www.fashionsnightout.com, or join us on Facebook and Twitter (@fnonyc, #FNO)
About the West Hollywood Marketing & Visitors Bureau
The West Hollywood Marketing & Visitors Bureau is a 501(c) non-profit organization dedicated to marketing the City of West Hollywood as a “living forward” visitor destination to business and leisure travelers by promoting awareness of the city’s unique location, image, businesses and industries and by providing support for the city’s economic development efforts. For more information on West Hollywood’s cutting edge businesses or to plan the ultimate getaway, please visit www.visitwesthollywood.com.
About The Avenues: Art, Fashion & Design District
The Avenues: Art, Fashion & Design District, located in West Hollywood, California has been the West Coast’s premier shopping destination since the golden days of historic Hollywood, filled with boutiques and ateliers that catered to movie stars and the elite of the new metropolis. Officially organized in 1996, the Avenues seek to protect this legacy of quality, style and experience. With its world renowned retailers, The Avenues offers visitors outstanding value in fashion, interior design, furniture, the decorative arts, food and spirits. Year-round Avenues activities encompass free gallery walks, fashion and charity events, book signings, artist receptions, product offerings and demonstrations. For more information, please visit www.avenueswh.com.