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Arts & Entertainment

City Style: Rob Palma the Sleek Executive

Regardless of what you might think of Rob's fashion taste, one thing's for sure: His sophisticated style and his adorable dog Webster make a great combo.

West Hollywood has a style all its own. I am on a mission to document the fashion in Weho and to find out whether living in the famed city influences what people wear.

Meet Rob Palma, entertainment executive who has a slick sense of style. Being a straight man in West Hollywood may present some fashion challenges, but Rob has definitely perfected an effortless chicness that would make any man, straight or not, jealous. I stopped him with his adorable dog, Webster at 8000 Sunset Plaza to find out what he was wearing and hear his take on style in the infamous city.

What are you wearing? 

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Jil Sander jeans, Clark's desert boots, plaid shirt by Lova, Elie Tahari leather jacket and Fendi sunglasses that I stole from my girlfriend this morning. 

Thoughts on dog walking in West Hollywood, do you prefer sweats or full ensemble? 

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It depends on the time of day, but I'm usually fully dressed when I walk Webster. I try to incorporate his walk with running errands or going for coffee. 

What is your look and how would you describe it? 

Sophisticated, with a touch of f**k you. 

What are you go to shopping spots?

South Willard, American Rag, Barneys, Oki Ni and Gilt.com

What is the best thing you most recently bought?

A standard NY Yankees baseball cap. Not a very high fashion item, but a major staple in my wardrobe. I go through around four every year. 

For a full photo gallery of stylish locals, visit WeHo City Style on our Facebook page.

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